Whenever we are writing or it’s vital to know our audience. And we should always be thinking of our marketing plan as we are writing as well. Book marketing is as simple as remembering to ask yourself, “What do people want to read and how can I get it into their hands?” at all times you are writing.
It’s a good idea to start a blog, a social network, or get involved in a social network with your own grop (such as a group on Ning.com) to build your readership before the book is even released.
Marketing Charts has a special article base on a study called Gen X and Gen Y Moms Use Internet Differently.
Some findings include Gen Y Moms spend more time reading blogs, participating in an online community of moms, and creating and sharing their own videos. Meanwhile, Gen X prefers to shop online and upload photos.
Filed under: Marketing Tips | Tagged: age differences, book marketing, how moms use the internet, research moms internet, using the internet
